What is Cumulative Layout Shift (CLS)?
Cumulative Layout Shift (CLS) is a concept, metric or technique within search engine optimisation. Understanding and applying cumulative layout shift (cls) helps ensure that websites meet search engine requirements and deliver a better user experience, which ultimately leads to higher rankings and more organic traffic.
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Key Features of Cumulative Layout Shift (CLS)
- Addresses a key aspect of search optimisation
- Provides guidelines or metrics for improvement
- Enhances user experience and accessibility
SEO Impact
- Helps search engines crawl and understand content
- Contributes to higher rankings and visibility
- Supports sustainable, long‑term SEO growth
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